Privacy Policy
This Privacy Policy describes how AKDE LTD, trading as Akade ("we," "us," or "our") collects, uses, and shares your personal information when you visit or make a purchase from akade.store (the "Site").
Personal Information We Collect
When you visit the Site, we automatically collect certain information about your device, including your browser, IP address, time zone, and cookies installed on your device. We also collect information about the pages or products you view, what referred you to the Site, and how you interact with it. We refer to this as "Device Information."
We collect Device Information using:
- Cookies — data files placed on your device, often including an anonymous identifier. See http://www.allaboutcookies.org for more on cookies and how to disable them.
- Log files — track actions on the Site and collect your IP address, browser type, ISP, referring/exit pages, and timestamps.
- Web beacons, tags, and pixels — record how you browse the Site.
When you make or attempt to make a purchase, we also collect your name, billing and shipping address, payment information, email address, and phone number. We refer to this as "Order Information."
"Personal Information" in this policy refers to both Device Information and Order Information.
How We Use Your Personal Information
We use Order Information to fulfill orders (processing payment, arranging shipping, providing confirmations and invoices), and to:
- Communicate with you about your order;
- Screen for potential risk or fraud; and
- Where you've opted in, send you marketing about our products.
We use Device Information to help screen for risk and fraud, and to improve the Site — for example, by analysing how customers browse and by measuring the performance of our advertising.
Sharing Your Personal Information
We share Personal Information with third parties who help us operate the Site and fulfil orders, including:
- Shopify, which powers our online store — see https://www.shopify.com/legal/privacy
- Google Analytics, to understand how customers use the Site — see https://policies.google.com/privacy. You can opt out at https://tools.google.com/dlpage/gaoptout
- [Add any others you actually use: Meta/Facebook Pixel, Klaviyo, Judge.me, payment processors, etc.]
We may also disclose Personal Information to comply with applicable law, respond to a lawful request (such as a court order), or protect our rights, property, or safety.
We do not sell your Personal Information to third parties.
Behavioural Advertising
We may use your Personal Information to serve you advertising we believe may interest you. You can opt out of this at:
- Facebook: https://www.facebook.com/settings/?tab=ads
- Google: https://myadcenter.google.com
- Or generally via the Digital Advertising Alliance: http://optout.aboutads.info/ (US) or Your Online Choices: https://www.youronlinechoices.eu/ (EU/UK)
Cookies
We use cookies to operate the Site and, where you consent, for analytics and advertising. You can manage or withdraw your cookie preferences at any time via [cookie banner/settings link], or through your browser settings.
Data Retention
We keep your Order Information for as long as needed to fulfil the purposes described in this policy, including to meet our legal, accounting, and tax obligations — generally for [X years, e.g. 6 years to comply with UK tax record-keeping requirements] from the date of your order. You may ask us to delete your information sooner, subject to these legal obligations.
Your Rights
If you are located in the UK or EU, you have the right to access, correct, update, or request deletion of your personal information, and to object to or restrict certain processing. To exercise these rights, contact us using the details below.
We process your information to fulfil our contract with you (e.g., your order) or to pursue our legitimate business interests as described above. Your information may be transferred and stored outside the UK/EEA, including in [countries where your tools store data, e.g. the United States, via Shopify]; where this happens, we ensure appropriate safeguards are in place.
If you are unhappy with how we've handled your information, you also have the right to lodge a complaint with the UK Information Commissioner's Office (ICO) at https://ico.org.uk, or with your local EU data protection authority.
Do Not Track
We do not currently alter our data collection when we detect a "Do Not Track" signal from your browser.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal or operational reasons. We'll update the date below when we do.
Contact Us
Questions, requests, or complaints about this policy or your personal information can be sent to:
AKDE LTD
4 Warley Hall Road, Oldbury, West Midlands, B68 9JS
Email: storeakade@gmail.com